What is coaching?

Coaching is an ongoing relationship which focuses on clients taking action toward the realization of their visions, goals and desires. Occasionally individuals or companies get frustrated or disappointed in their personal lives and careers as they struggle, or are unable to achieve their goals. Coaching is about unlocking new horizons and turning possibilities into reality. It’s all about improvement.

Coaching uses a process of inquiry and personal discovery to build the client’s level of awareness and responsibility and provides structure, support and feedback. This process helps the client both define and achieve professional and personal goals faster and with more ease than would be possible otherwise.

Therefore, coaching is not about fixing broken people – it is to help you to be more significant; it is not just a pleasant chit-chat – it is to help you move forward; it is not about giving you the answers – it is about helping you figure out your own answers; and coaching is not something everyone is good at – it takes a mastery of advanced communication and relating skills, coupled with experience, knowledge and a special commitment in helping others flourish.

Furthermore, coaching is not training, mentoring, counselling or therapy. Where training and mentoring is more about teaching; and counselling and therapy is about looking at the past, coaching is a process which focuses on the future.

Why can’t I unlock these unexplored possibilities myself?

Sometimes we can, but often years of negative messages from our external surroundings and ourselves have limited, even stifled our ability to even recognise our own capabilities and potential. Therefore coaching is needed to build a level of awareness, reflection and responsibility. This allows the individual or company to see and hear new things about themselves and to start questioning assumptions that are deeply embedded in their beliefs. Once we are aware, we can start to grow and transform.

Coaching is about a burning desire for growth and transformation

A critical element in a successful of coaching journey, is the burning desire within individuals or companies for growth and transformation, but also that the individual and organisation is structured to accept these changes.

At iGrowth Studio we follow a holistic approach by creating a safe environment for individuals and organisations to reflect on the past and take them towards a meaningful and purposeful future. Clients are guided through a process of assistance that will provide a new outlook on life. The process aims to uncover and unlock inner abilities and potential, aligning them with dreams, purpose, beliefs, values, strengths and skills in order to reach an optimal level of wholeness and meaning. Our heart is to make a real and lasting difference, especially in the workplace and in the lives of people who want to experience growth, but also individuals of companies who need a second chance in life, new hope, new beginnings, need to reconnect with their purpose and want to become whole again in order to have clarity on the way forward.

Types of coaching services

  • Life coaching
  • Career coaching
  • Retirement and retrenchment coaching
  • Business coaching
  • Group coaching
  • Conflict resolution

How does your current state of mind serve you?

How can your life be different?

What is preventing you from taking the first step to unlock your inner abilities and potential and aligning them with your dreams, purpose, beliefs, values, strengths and skills in order to reach an optimal level of wholeness, meaning and purpose?